ANVIL GRACES AGORA AWARDS

Anvil's President Mr. Reginald Yu represent the Anvil Business Club (Association of Young Filipino-Chinese Entrepreneurs) during the 35th Agora Awards ceremonies honoring this year's outstanding individuals and companies who epitomize excellence in the field of Marketing. Winners of this year are Manila: ABS-CBN Broadcasting Corporation's Chief Digital Officer Donald Lim and Century Pacific Food, Inc.'s Vice-President and General Manager for Domestic Tuna and Global Branding Greg Banzon. Donald (Outstanding Achievement in Marketing Communications) was recognized for his ground-breaking work in creating the digital marketing landscape in the Philippines. Greg (Outstanding Achievement in Marketing Management), on the other hand, was honored for his remarkable transformation of several brands into formidable household names, often through his adroit leadership, as well as his innovative and spirited marketing campaigns.This year's Agora Awards ceremony is graced by no less than Trade and Industry Secretary Gregory L. Domingo III who advocated for "the continuous pursuit of innovative and profit-yielding schemes that seek to gain the trust of consumers through truth in marketing."

Since 1979, the Agora Awards have been conferred to distinguished individuals and companies who have made significant contributions to the Marketing Profession and whose products and services have improved the Filipino's way of life. Organized annually by the Philippine Marketing Association, the awards recognize excellence in the Philippine marketing scene, with the bar of excellence continually raised to new heights; thus keeping a time-honored tradition of rewarding Filipino ingenuity and innovation in the field of Marketing.
Congratulati
ons to all the winners!